The online business sells perfumes from many different brands. The business competes with, among others, Ici Paris XL and Douglas because of the wide product range, the competitive prices and the reliable deliveries of the perfumes. Return percentage is lower than 2%.
The current owner indicates to outsource order processing to a fulfillment company. The order processing is fast and reliable, which means that the business receives excellent customer reviews.
Turnover has risen sharply since Q1 2019 due to reorganization of the marketing mix (more focus on organic customers, reducing paid visitors), internationalization, stock optimization and competitive pricing. The number of visitors increased by 20% in 2019.
The sale price does not include an inventory to be acquired with a current purchase value of € 90,000. The final value of the stock is recorded at the time of the acquisition.
|Yearly turnover||€ 423.000|
|Visitors / month||25.000|
|Industry||Beauty | Health|
|Net annual profit||For full members|
|Equity||For full members|
|Loans||For full members|
|Type of purchase||For full members|
|Customer base||For full members|
|Stock||For full members|
|Staff||For full members|
|Time spend / week||For full members|
|Founded||For full members|
|Order Processing||For full members|
|Software||For full members|